Archive for March, 2015

This Is Why #Brands Should Not Make April Fools’ Jokes

 Welcome to the stupidest week on technology’s religious calendar: April Fools’ week. This isn’t the worst week. That slot remains filled by the Vegas confab that shall not be named. But be prepared for the next bit to be bored by trivial jokes, written by committee, and then signed off on by PR teams to ensure that any soul that might have been present in the words has… Read More

Don’t Read The Comments — Let Diffbot Analyze Them Instead

 Diffbot’s mission, according to CEO Mike Tung, involves “teaching a robot how to read and understand web pages.” Today it expanded that understanding to include forums, comments, reviews, and other online discussions. When Tung talks about understanding web pages, he means turning the content into structured data — say, looking at an article and identifying the title… Read More