Adobe Survey Lays Out Marketing’s New “Multiscreen Reality”

shutterstock smartphone user Adobe is releasing a new “State of Content” survey that outlines five broad rules for marketers in 2016.
Loni Stark, a senior director of strategy and product marketing at Adobe, told me that the goal behind was to help creative professionals answer the question, “What’s the best content for my customers and for my audience?” While the focus was on the content… Read More

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