Quettra Portrait Taps Your ‘App Graph’ To Power Personalization

Website Screenshot Two of the most-used metrics these days that gauge how well an app is doing are downloads and registered users — numbers that can sometimes reach into the millions and point to a degree of popularity. But what downloads don’t indicate is how to improve retention, or getting users not just to download an app, but to open and use it once, twice and ever more regularly. Quettra, a… Read More

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