You’ve Only Got One Shot At Building A Consumer Unicorn

unicorn-money Imagine if the founder of a very successful consumer technology company knocked on your door and offered to get you in on the ground floor of their new enterprise. Almost any VC would jump at the chance, as would most engineers and designers. But I wonder if they’re most often making a mistake? I can point to a number of founders who have had repeat success in B2B markets. Read More

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