Twilio adds support for LINE

The developer-centric communications platform Twilio today announced that it has added support for LINE to Twilio Channels. With this, Twilio developers now have the ability to reach users on this service, which has 168 million monthly active users, most of whom live in Japan, Thailand, Taiwan and Indonesia. LINE support in Twilio Channels is currently in beta but open to all developers who want to give it a try.

With this, Twilio Channels, which allows for sending and receiving messages, now supports many of the most popular messaging platforms, ranging from Facebook Messenger and Slack to WeChat, Kik and the new RCS text messaging standard. Missing from this list are the likes of WhatsApp and SnapChat, though they don’t have APIs that Twilio could easily integrate.

Unsurprisingly, the LINE support also extends to Twilio Studio, the company’s drag-and-drop app builder, and Flex, Twilio’s recently announced contact center solution.

“The most successful organizations realize that delivering a seamless, elegant experience for customers on their preferred channels is a way to differentiate,” said Patrick Malatack, vice president and general manager of Messaging at Twilio in today’s announcement. “When developers use Twilio to build these experiences – they trust that they will be able to use one API, now and in the future, to support the communication channels their customers want to use. We are thrilled to add support for LINE to the Twilio platform and can’t wait to see what our customers build.”

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